The name Itarsi derives from intt (brick) and rassi (rope) which used to be traded around the town. But now a plywood factory has replaced "intt" and "rassi." Itarsi is in Hoshangabad District, south of the city of Hoshangabad.
A commercial hub for agricultural goods and is famous for its railway junction. The Bori Wildlife Sanctuary and Tawa Dam are nearby. It has Ordnance Factory Itarsi
which manufactures products for the
Indian Armed Forces.